Our town, Eustis, FL, has a really fun event that runs four times a year – The Wine Stroll, sponsored by Eustis Main Street. The idea is simple – various local businesses in the historic district stay open on a Saturday night, and each business has a wine station. You buy a ticket (benefiting local non-profits), and then walk from one business to the next sampling the wine. It’s a super idea for any town with an historic area, or simply a group of businesses that are within walking distance of one another.

This is a great local marketing event that is fun, and very effective when planned properly.

To see photos of this event, please click here…